Our Work

Mickey Cohen, DC, founder of Nob Hill Family Chiropractic, had a thriving practice, but was seeking to expand the influence of his main office while laying the groundwork for opening a second office. He approached PDI and INDiVO about expanding its reach into local personal injury law firms. PDI and INDiVO formulated an integrated sales support program to create awareness, stimulate interest, fuel desire, and motivate action on the part of the attorneys. The integrated program consists of a main attorney-focused landing page, email series with accompanying subject-specific landing pages, downloadable PDFs, and sales call flyer leave-behind.